About Joshua & the Roses

Hi, I'm Joshua — just one person with a car, a trunk full of roses, and a belief that small moments of kindness can change a day, a week, or even a life.

It started with a simple idea: what if every rider stepped out of the car feeling a little more seen and a little more appreciated than when they stepped in?

The first rose: On a rough day in 2022, I picked up a single bouquet on a whim. I handed one rose to a rider who'd just finished a long shift in healthcare. She teared up and said it was the first kind thing anyone had done for her all week. That moment changed everything.

Since then, I've personally given out over 6,000 roses across thousands of rides. There's no team, no big company behind this — just me behind the wheel, handing out roses one ride at a time.

The goal is simple: remind people that they matter, and capture the incredible stories that unfold in the back seat along the way.